March 25, 2020
The Lighthouse Podcast x Vilma Jurkute
Alserkal's Executive Director Vilma Jurkute sat with Hashem Montasser, creator of The Lighthouse Podcast, to share her experience in developing Alserkal Avenue as the leading arts & culture district in the region. She chronicles its evolution from a marble factory owned by the Alserkal family to a collection of art and design galleries, artists’ studios and other independent ventures, visited by over 600,000 people annually. Vilma reflects on why they take risks on entrepreneurs, what binds the space together and how they all support each other. Finally, she shares Alserkal’s plans to expand online and continue building its platform including its digital arm.