27 August 2024
Noor Riyadh Festival: 2022
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The Second Annual Noor Riyadh Festival in Riyadh, Saudi Arabia, took place throughout the first three weekends of November 2022. For 21 days, the festival showcased over 190 works by 130 artists across more than 40 sites. The festival offered a public programme of 500+ events including musical performances and family activities. Alserkal Advisory was contracted by Havas Events to programme the artist-led community engagement activities including festival talks and artist-led workshops. We executed a comprehensive programme of 16 talks and 42 workshops.
Inspired by the festival title 'We Dream of New Horizons', we crafted events that explored 3 different scapes:
The Cityscape: provided a moment to reflect on and revel in the complexity of Riyadh
The Dreamscape: explored a world in which reality blurs and alternatives emerge
The Tech-scape: provided a blast of the future